Digital Marketing Overview



The term Digital Marketing refers to vast advertising practices through digital assets such as search engine, social media , emails, online campaigns, news portals, websites, blogs, press release, video channels, electronic media, webinars, and mobile apps.
Digital Marketing is also known as a collective effort to connect with prospective business customers in right time and right place. Overall, we can say that any kind of online promotion is a part of Digital Marketing.

  • Introduction
  • Evolution of Digital Marketing
  • What is digital Marketing
  • Role of Digital Marketing
  • Digital Marketing Techniques
  • How to Measure Performance
  • Difference between Digital Marketing Vs. Traditional Marketing
  • Outreach
  • Customer Insights
  • Lead Generation
  • Types of Lead Generation
  • Buyer’s Journey
  • New in Digital Marketing

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Digital Marketing Course Institute in Delhi
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